Concept and storyboard
What the video must show and in what order, planned shot by shot, with the hook in the first seconds.
05.2.2Product video
Product video production in Chennai
A photograph shows what a product looks like; a video shows what it's like to use. Product videos answer the questions that stop people buying — how it opens, how big it really is, what it does — in a few seconds. We plan, shoot and edit short product films designed for the places they'll run, from marketplace listings to ads and launch pages.
TODO: a still from Zuvexa's own product video
Who it’s for
- D2C and e-commerce brands selling online
- Brands launching a new product or feature
- Marketplace sellers adding video to listings
- Performance marketers who need fresh ad creative
- Manufacturers demonstrating products to distributors
What’s included
Studio or lifestyle shoot
Clean studio footage of details and features, and in-use footage that shows scale and context.
Motion and detail
Close-ups, slow-motion and controlled camera moves that make textures and mechanisms clear.
Edit and sound
Tight edits paced for short attention spans, with licensed music and sound design.
On-screen text
Feature callouts and captions so the video works with the sound off, which is how most people watch.
Formats for every channel
Versions in 16:9, 1:1 and 9:16, and lengths suited to listings, ads, reels and your website.
What you get
- Lengths
- Typically 6–60 seconds per version
- Aspect ratios
- 16:9, 1:1 and 9:16
- Formats
- MP4 (H.264)
- Resolution
- TODO: from Dev's camera kit
- Turnaround
- TODO: from Dev
How it works
- 01Brief
Product, audience, channels and the one thing the viewer must understand.
- 02Storyboard
Shots, sequence, text and music direction agreed.
- 03Shoot
Studio and in-use footage captured.
- 04Edit
First cut for feedback, then final cut with sound and text.
- 05Deliver
Exports in every format and length agreed.
Tools & tech
TODO: camera, lens, audio and lighting kit from DevAdobe Premiere ProDaVinci Resolve
Timeline
TODO: typical turnaround from Dev
Starting from
TODO: ₹ from Dev
Questions we get asked
How much does a product video cost in Chennai?
Cost depends on the number of products, whether it's a studio or lifestyle shoot, models or locations, and how many versions you need. TODO: add a ₹ starting price once Dev confirms it.
How long should a product video be?
For ads and social, 6 to 30 seconds. For product pages, up to a minute or so if it demonstrates how something works. We cut several lengths from one shoot.
Can you shoot photos and video in the same session?
Yes, and it's usually more efficient. Both are planned from one brief so the styling matches across your listings and ads.
Do product videos help sales on marketplaces?
Video helps buyers understand size, function and quality, which reduces hesitation and returns. Check each marketplace's video requirements for your category.
Do you provide models?
TODO: confirm with Dev whether talent is sourced and how it's charged.
Related services
Planning a shoot?
Tell us what you need to show and where it will run.